Solid D
02-03-2005, 03:54 PM
http://www.cnn.com/2005/EDUCATION/02/02/odd.school.reut/index.html
Wednesday, February 2, 2005 Posted: 2:08 PM EST (1908 GMT)
BOSTON, Massachusetts (Reuters) -- Governor Dummer Academy, an exclusive prep school north of Boston founded before the American War of Independence, wants to change its name to one that won't be the stuff of snide wisecracks.
In what headmaster Marty Doggett calls a "name refinement," Governor Dummer Academy is acting on a marketing firm's advice to upgrade to a more prestigious moniker in a bid to lure better students. A new name has yet to be picked.
However, it probably won't include "Dummer," the 18th-century Massachusetts governor who gave land and money to the school.
"We're trying to attract the best possible students we can from an array of backgrounds and locations," Doggett was quoted as saying in Tuesday's edition of The Boston Globe.
The school's board of directors voted to change the name, but did not select a new one.
Some alumni are apparently upset by the proposed name change at the 242-year-old institution, and Globe columnist Brian McGrory questioned the logic.
"If a kid took a pass on Governor Dummer because of its name, is that the kind of student they really want at their school?" McGrory wrote.
Doggett was not available for comment.
Copyright 2005 Reuters. All rights reserved.This material may not be published, broadcast, rewritten, or redistributed
Wednesday, February 2, 2005 Posted: 2:08 PM EST (1908 GMT)
BOSTON, Massachusetts (Reuters) -- Governor Dummer Academy, an exclusive prep school north of Boston founded before the American War of Independence, wants to change its name to one that won't be the stuff of snide wisecracks.
In what headmaster Marty Doggett calls a "name refinement," Governor Dummer Academy is acting on a marketing firm's advice to upgrade to a more prestigious moniker in a bid to lure better students. A new name has yet to be picked.
However, it probably won't include "Dummer," the 18th-century Massachusetts governor who gave land and money to the school.
"We're trying to attract the best possible students we can from an array of backgrounds and locations," Doggett was quoted as saying in Tuesday's edition of The Boston Globe.
The school's board of directors voted to change the name, but did not select a new one.
Some alumni are apparently upset by the proposed name change at the 242-year-old institution, and Globe columnist Brian McGrory questioned the logic.
"If a kid took a pass on Governor Dummer because of its name, is that the kind of student they really want at their school?" McGrory wrote.
Doggett was not available for comment.
Copyright 2005 Reuters. All rights reserved.This material may not be published, broadcast, rewritten, or redistributed