Miami Heat official site: Where telling fans how to be fans happens

[Purch]

http://www.nba.com/heat/tickets/heat...iami_2010.html (http://www.nba.com/heat/tickets/heat_fan_up_miami_2010.html)

http://www.nba.com/heat/photos/300_fanupcarddiscount2_101020.jpg


http://www.nba.com/heat/photos/600_fanup_generic_page_2_101015.jpg

[Venti Quattro]

Their fans need to fan up, and their players need to man up.

[fevertrees]

This is such a reach to put more hate on the Heat...nothing wrong with trying to get fans(bandwagon or not) more into the game.

[Purch]

Nah it wasn't hate I actually have defended the heat on this forum a lot.

I just found it funny lol. And Saw it posted on another forum

[fevertrees]

Hornets do that same Fan Up crap in the Arena..it surely does work with only 12,000 packing the Arena night lol

[BoricuaCJA]

their fans need to fan up, and their players need to man up.
true!!!

[chubster]

Look, when your franchise retired the number of a player from the opposing team you know there's a culture of pridelessness in the fanbase.

Can't expect the fans to be proud now to be a Heat fan when it was never instilled in them from the very beginning.

[crc21209]

I dont see why everyone is flipping out about this, it's a just a marketing campaign for the fans to get into the game...every team does it.