View Full Version : Hornets to be rebranded as "Angels" or "Spirit"?
Juggity
05-03-2012, 07:12 PM
link (http://www.hornets247.com/blog/2012/05/03/angels-and-spirit-are-the-two-leading-names-for-a-hornets-rebrand/?utm_source=twitterfeed&utm_medium=twitter)
:lol stealing team identity from the MLB
:lol New Orleans Spirit
:lol New Orleans Angels
Hornets 247 has acquired information that points to the Angels and Spirit as the two leading names in the event of a rebrand.
Recent filings to the Louisiana Secretary of State list both “The New Orleans Louisiana Angels, LLC” and “The New Orleans Louisiana Spirit, LLC” as reserved names. There are also additional filings reserving logo’s for both names. Additionally, the city for all four filings is listed as Metairie, where the New Orleans Saints are headquartered and registered.
There had been talk about both of these names since Tom Benson bought the team and the filings seem to confirm that.
There are no filings for names like “Brass” or “Krewe” as far as we’re aware.
In his introductory press conference, new owner Tom Benson stated that he would like to change the name of the team saying, “You’ve got to know we’re working on it. We’d like to change it tomorrow. We have not gotten that approved, but we’re not letting up on it, either.”
The rebranding process does not happen overnight, and cannot officially occur until Benson is approved as the new owner by the NBA’s Board of Governors, however Benson is getting a head start. Once he is approved as the new owner, expect the decisions on a rebrand to come quickly.
About the timing for a rebrand: Normally, this takes around 2 years once you get your ducks in a row, plus it requires a multi-million dollar fee to the NBA, plus the expenses of the rebrand itself. Even the Nets who just changed the locale part of their team, not the nickname, were subject to this following Prokhorov’s purchase of the team.
The Sonics-Thunder rebrand happened much more quickly. This proves that a rebrand in short order is possible if prepared. Even in this case, however, their rebrand was limited at first, with their mascot Rumble being unveiled mid-season (against the Hornets, in fact), for instance. This was also necessitated by the outcome of the lawsuits that pried the team from Seattle while leaving their history behind.
This settlement was reached on July 3, 2008, with the rebrand announced two months later. Benson is expected to be approved by the end of the month, and the legislative session ends just after, so there is even more time to get a Hornets rebrand done for this coming season if dispensation can be granted as part of the sale. If not, it stands to reason that the franchise could get a compromise done to rebrand next offseason, so the newly rebranded franchise will host the All-Star game in 2014. If not, we will tip off the 2014-2015 NBA season with out new digs if Benson can get the paperwork in this Fall.
About the Spirit: The Spirits of St. Louis is a most curious franchise. It was one of the Final ABA franchises, but it did not become part of the NBA. Rather, the owners were bought out for a certain share of TV money from the other ABA teams. To this day, the owners collect millions in TV from those teams. Yes, the Spurs, Nets, Pacers, and Nuggets pay these people every year. So, to get that name, it may require more than a NBA approval, depending on what actually remains of the Spirits. The ABA’ers may support the move and help to plug this leak in their finances, but this will take some doing.
Spirit is not Spirits, but if it is close enough in the eyes of some, the nickname can be taken off the table due to similarity. It all depends on the residual spirit of the Spirits.
Angels does not have this problem, despite the MLB team of the same name. Panthers, Rangers, Kings and Giants are other examples of the same nickname being used in at least two U.S. sports leagues.
Donkeybong
05-03-2012, 07:13 PM
if this is true, holy fail
jeebus
05-03-2012, 07:20 PM
I thought teams names were supposed to reflect the city/area? Nothing angelical or spirit raising about New Orleans.
NASpurs
05-03-2012, 07:21 PM
I thought teams names were supposed to reflect the city/area? Nothing angelical or spirit raising about New Orleans.
Voodoo.
Venti Quattro
05-03-2012, 07:21 PM
:lmao Spirit
:lmao WNBA franchise
Should be New Orleans Hurricanes tbh
My bad Miami would sue them
Jt.ONE
05-03-2012, 07:26 PM
lol brhornet :lol
baseline bum
05-03-2012, 07:27 PM
Why the hell aren't they doing New Orleans Brass? That's 100x better than Angels or Spirit.
shyne
05-03-2012, 07:27 PM
I Think the voodoo is the name of their arena football team.
Venti Quattro
05-03-2012, 07:28 PM
New Orleans of Louisiana :lolngels
:lmao Spirit
lurker
05-03-2012, 07:29 PM
Should be New Orleans Hurricanes tbh
New Orleans Levees
New Orleans Levees
sounds like a winner to me. if i were you i'd copyright that now and sell it to benson for a million bucks
pass1st
05-03-2012, 07:32 PM
I think the New Orlean Looters would be great, tbh
It sound intimidating, has relevance and is a unique team name
I think the New Orlean Looters would be great, tbh
It sound intimidating, has relevance and is a unique team name
Looters is also a quality name, and opens up the possibility of "Las Vegas Shooters" when the Kings move there
lefty
05-03-2012, 07:34 PM
Angels
It sounds very intimidating TBH
Venti Quattro
05-03-2012, 07:36 PM
Looters is also a quality name, and opens up the possibility of "Las Vegas Shooters" when the Kings move there
Too bad, the Fagoofs are just moving them to Orange County.
pass1st
05-03-2012, 07:38 PM
Too bad, the Fagoofs are just moving them to Orange County.
3 basketball teams within driving distance :tu
That means 8 cheaper laker tickets each year
Drachen
05-03-2012, 07:39 PM
I am guessing Tom Benson is trying to start a theme??? that is literally the only possible explanation that I can think of for this abortion of a name change.
Venti Quattro
05-03-2012, 07:40 PM
3 basketball teams within driving distance :tu
That means 8 cheaper laker tickets each year
The Lakers now have 45 home games. :tu
NASpurs
05-03-2012, 07:40 PM
Spirit or Spirits should stay with anything related to St. Louis imo.
BlackSwordsMan
05-03-2012, 07:42 PM
ROFL here come the spirits!
Darth_Pelican
05-03-2012, 07:48 PM
I Think the voodoo is the name of their arena football team.
Correct.
Angels & Spirit are both horrible choices and I pray that neither of them are chosen. I like Brass the best.
CubanMustGo
05-03-2012, 07:55 PM
NO and UTA need to swallow their fucking pride, give the Jazz name back to NO, and pick something appropriate for UTA.
DAF86
05-03-2012, 07:56 PM
I was going to make a Katrina joke but there are too many already.I'm going to propose a serious name instead.
How do you feel about the name "Ballers"?
Seventyniner
05-03-2012, 07:58 PM
New Orleans Krewe is badass. I hadn't heard that one before.
Juggity
05-03-2012, 07:58 PM
NO and UTA need to swallow their fucking pride, give the Jazz name back to NO, and pick something appropriate for UTA.
I doubt the jazz want to pay the NBA's "rebranding fee" to help out the Hornets
Drachen
05-03-2012, 07:58 PM
Since New Orleans has a long history as a capitol of music, how about the "New Orleans Luters"?
lefty
05-03-2012, 07:58 PM
NO Team Leaders
BlairForceDejuan
05-03-2012, 07:59 PM
Gay names but the rebranding is LONG overdue.
Venti Quattro
05-03-2012, 08:00 PM
How do you feel about the name "Ballers"?
You don't need to call them that because that's their job.
DAF86
05-03-2012, 08:02 PM
You don't need to call them that because that's their job.
Beats the hell out of Angels or Spirit, imho.
NASpurs
05-03-2012, 08:03 PM
http://www.spurstalk.com/forums/showthread.php?goto=newpost&t=195544
:lmao Enjoy your new names! BRAngels, BRSpirit, Darth_Angels, Darth_Spirit, Angels78, Spirit78 :lmao
Darth_Pelican
05-03-2012, 08:20 PM
http://www.spurstalk.com/forums/showthread.php?goto=newpost&t=195544
:lmao Enjoy your new names! BRAngels, BRSpirit, Darth_Angels, Darth_Spirit, Angels78, Spirit78 :lmao
:lol fuck
Landon Donofag
05-03-2012, 08:21 PM
New Orleans Hurricanes
New Orleans Katrinas
New Orleans BP Oilers
New Orleans Cajun Crabs
New Orleans Looters
New Orleans Voodoo
New Orleans Mudbugs
New Orleans Surge
New Orleans Brees
New Orleans Gators
New Orleans Gumbo
New Orleans Acid Jazz
Juggity
05-03-2012, 08:25 PM
New Orleans Gumbo
:rollin
Might make a logo for that.
Pelicans78
05-03-2012, 08:46 PM
I actually preferred Arcangels.............
Rummpd
05-03-2012, 09:02 PM
LOL Lakers fans discussing bad names where the hell are any lakes around the giant endless areas of the eclectic city (with no real downtown) that is LA? The team moved from Minnesota and they could have picked a Hollywood name or the like. At least the Clippers is the name of type of ship.
Venti Quattro
05-03-2012, 09:07 PM
LOL Lakers fans discussing bad names where the hell are any lakes around the giant endless areas of the eclectic city (with no real downtown) that is LA? The team moved from Minnesota and they could have picked a Hollywood name or the like. At least the Clippers is the name of type of ship.
http://www.fishingnetwork.net/index.php?pageid=sclakes
http://www.losangelesforvisitors.com/attractions/lakes.htm
Before you post, do research. It's ironic for someone like you who makes thread out of every link you stumble upon.
BlackSwordsMan
05-03-2012, 09:09 PM
the angels will wear soft pearl white jerseys
pass1st
05-03-2012, 09:10 PM
Magic Johnson Park Lake
Darth_Pelican
05-03-2012, 09:13 PM
New Orleans Krewe is badass. I hadn't heard that one before.
:tu I could live with this choice. It's 100 times better than the fucking Angels or Spirit
http://www.hornets247.com/wp-content/uploads/2011/12/NBAConcept-KreweUltimate.png
Venti Quattro
05-03-2012, 09:14 PM
D_H, that's sexayyyy. The eggplant colorway needs to go and be replaced with ^ that ^ :tu
Dinamita
05-03-2012, 09:36 PM
LOL Lakers fans discussing bad names where the hell are any lakes around the giant endless areas of the eclectic city (with no real downtown) that is LA? The team moved from Minnesota and they could have picked a Hollywood name or the like. At least the Clippers is the name of type of ship.
http://www.fishingnetwork.net/index.php?pageid=sclakes
http://www.losangelesforvisitors.com/attractions/lakes.htm
Before you post, do research. It's ironic for someone like you who makes thread out of every link you stumble upon.
:lmao Venti layin the smackdown. :lmao
Pelicans78
05-03-2012, 10:19 PM
I'm really not a huge fan of the Krewe or Brass. VooDoo would make the most sense if not for that stupid arena football team.
Venti Quattro
05-03-2012, 10:27 PM
I'm really not a huge fan of the Krewe or Brass. VooDoo would make the most sense if not for that stupid arena football team.
I wanted Looters. :cry
http://28.media.tumblr.com/tumblr_m3diqto5Nw1r78p7po1_500.gif
T Park
05-03-2012, 10:40 PM
Put the Hornets back in Charlotte.
Put the Grizzlies in Utah.
Put the Jazz in New Orleans
make Memphis the Blues.
BRHornet45
05-03-2012, 11:22 PM
sons I like the New Orleans Angels name. I could live with that. maybe the Honeybees could be turned into the Victoria Secret Angels of New Orleans
Dinamita
05-03-2012, 11:26 PM
The Louisiana Angels of New Orleans
IWantsACuatro
05-03-2012, 11:30 PM
Butt Pirates
BRHornet45
05-03-2012, 11:32 PM
New Orleans Hand Grenades
IWantsACuatro
05-03-2012, 11:35 PM
NO Syphilis
lurker
05-03-2012, 11:36 PM
http://www.spurstalk.com/forums/showthread.php?goto=newpost&t=195544
:lmao Enjoy your new names! BRAngels, BRSpirit, Darth_Angels, Darth_Spirit, Angels78, Spirit78 :lmao
Talk about backfiring. :lol
ChumpDumper
05-04-2012, 12:27 AM
New Orleans Nutira (The mascot outfit is real nutria fur!)
New Orleans Stank
Spirit sounds WNBA-ish tbh
Jacob1983
05-04-2012, 03:21 AM
I prefer the New Orleans Soul.
PublicOption
05-04-2012, 03:57 AM
Nutria, swamp rats, frogs, gators, street pissers, bead wearers, bead throwers, levy breakers, Mosquitos, crooked cops.
Seventyniner
05-04-2012, 03:46 PM
http://www.fishingnetwork.net/index.php?pageid=sclakes
http://www.losangelesforvisitors.com/attractions/lakes.htm
Before you post, do research. It's ironic for someone like you who makes thread out of every link you stumble upon.
Yeah, and I'm sure there's a jazz club or two in Salt Lake City. The names Lakers and Jazz still make no damn sense.
Paranoid Pop
05-04-2012, 04:03 PM
sons I like the New Orleans Angels name. I could live with that. maybe the Honeybees could be turned into the Victoria Secret Angels of New Orleans
:lol
Seriously Spirits would be nice imo, name got history so that's a plus.
Spurtacus
05-04-2012, 07:18 PM
New Orleans Oilers
Houston didn't want it no more so just take it.
LnGrrrR
05-04-2012, 08:27 PM
New Orleans Gators isn't bad actually. Krewe makes the most sense.
LnGrrrR
05-04-2012, 08:30 PM
New Orleans Hand Grenades
Fuck son, I miss me some hand grenades. :depressed
Spursmania
05-04-2012, 08:54 PM
Terrible:lmao
dbestpro
05-04-2012, 09:49 PM
The New Orleans ABA team was called the Buccaneers. Could be a way to resurrect another ABA team.
Budkin
05-04-2012, 09:53 PM
How about the Voodoo?
Budkin
05-04-2012, 09:54 PM
Nutria, swamp rats, frogs, gators, street pissers, bead wearers, bead throwers, levy breakers, Mosquitos, crooked cops.
Mosquitos? :lmao
BRHornet45
05-04-2012, 10:14 PM
How about the Voodoo?
http://www.arenafootball.com/sites/default/files/imagecache/TeamLogoHuge/NewOrleansVooDoo.png
http://aflvoodoo.com.ismmedia.com/ISM3/std-content/repos/Top/VooDooDolls/2012%20VooDoo%20Doll%20Group.jpg
http://media.nola.com/tpphotos/photo/2011/03/9376381-large.jpg
dbestpro
05-04-2012, 10:49 PM
:lol
Seriously Spirits would be nice imo, name got history so that's a plus.
The Spirit of St Louis was another ABA team name.
tesseractive
05-05-2012, 01:24 AM
NO and UTA need to swallow their fucking pride, give the Jazz name back to NO, and pick something appropriate for UTA.
As long as we're reassigning team names, Lakers would be a good choice for Utah.
tesseractive
05-05-2012, 01:28 AM
Nutria, swamp rats, frogs, gators, street pissers, bead wearers, bead throwers, levy breakers, Mosquitos, crooked cops.
New Orleans Girls Gone Wild?
fevertrees
05-05-2012, 03:14 AM
New Orleans No Limit Soldiers
Why arent Hornet season ticket holders complaining about these pussy ass names ?
Richard Simmons
05-05-2012, 11:30 AM
Put the Hornets back in Charlotte.
Put the Grizzlies in Utah.
Put the Jazz in New Orleans
make Memphis the Blues.
"i think you may have something" - jerry seinfeld
Pelicans78
05-05-2012, 11:50 AM
Voodoo and Jazz are already taken. Can't use Mardi Gras as a name, but Carnival would be good.
New Orleans Carnival.
Juggity
05-05-2012, 12:15 PM
http://i.imgur.com/zUkY9.jpg
tesseractive
05-05-2012, 12:31 PM
New Orleans Po' Boys.
InRareForm
05-05-2012, 01:18 PM
Soul Glo
djohn2oo8
05-05-2012, 01:38 PM
New Orleans Venom
Pelicans78
05-05-2012, 02:06 PM
New Orleans Hand Grenades
New Orleans $250 Hand Jobs
New Orleans Cuckolds.
Cuckolds78?
Venti Quattro
05-31-2012, 11:54 AM
How about New Orleans Sternets?
I. Hustle
05-31-2012, 12:34 PM
New Orleans Beignets
NO Gators
NO Cajuns
NO Wodis
NO Unibrows
BlackSwordsMan
05-31-2012, 12:36 PM
New Oreleans Illuminati
BlackSwordsMan
05-31-2012, 12:36 PM
New world orleans
8FOR!3
05-31-2012, 12:42 PM
New Orleans Wildcats
New world orleans
That's be pretty badass, esp. if they game out to the guitar riffs.
eyeh8u
05-31-2012, 12:53 PM
brand integration, new Orleans popeyes, the first team with advertisements on the jerseys, and when they score over 100 points at a home game they get free fried chicken for everyone.
stxspurs
05-31-2012, 01:38 PM
Nola wild rice
LnGrrrR
05-31-2012, 01:46 PM
Seriously, Gators are the only wildlife I could think of for New Orleans to rep. :lol The Hurricanes would be awesome but there's no way they do it. Same with Voodoo.
I. Hustle
05-31-2012, 01:55 PM
Seriously, Gators are the only wildlife I could think of for New Orleans to rep. :lol The Hurricanes would be awesome but there's no way they do it. Same with Voodoo.
There's already the NO Voodoo AFL team.
cheguevara
05-31-2012, 01:57 PM
how about steaming pile of shit
bus driver
05-31-2012, 02:13 PM
how about archangel?
didnt read through all pages so sorry if i repeated someones idea
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