lefty
11-26-2014, 01:44 PM
‘Tweet in haste, repent at leisure’ is a phrase all members of the Twitterati are familiar with but it’s a lesson Twitter’s CFO is only just learning after he accidently tweeted confidential information.
Anthony Noto had intended to send a private Direct Message (DM) to a colleague regarding the potential acquisition of another company. Instead he tweeted the news to his 9,583 followers in what is being dubbed the first ever 'M&A DM fail'.
The tweet read: “I think we should buy them. He is on your schedule for Dec 15 or 16 - we will need to sell him. I have a plan.” Speculation is now rife as to which company he was referring. Twitter often acquires smaller firms who have created good features based around the micro-blogging service.
The post was quickly deleted but not before it had been screen-grabbed by some of his followers and widely shared.
Anthony Noto had intended to send a private Direct Message (DM) to a colleague regarding the potential acquisition of another company. Instead he tweeted the news to his 9,583 followers in what is being dubbed the first ever 'M&A DM fail'.
The tweet read: “I think we should buy them. He is on your schedule for Dec 15 or 16 - we will need to sell him. I have a plan.” Speculation is now rife as to which company he was referring. Twitter often acquires smaller firms who have created good features based around the micro-blogging service.
The post was quickly deleted but not before it had been screen-grabbed by some of his followers and widely shared.