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View Full Version : CNN unveils in-house, on-air, newslike branded content unit



Winehole23
07-02-2015, 10:18 AM
On June 8, CNN unveiled “Courageous (http://blogs.wsj.com/cmo/2015/06/08/cnn-courageous-branded-content-studio/),” a new production unit and an in-house studio that would be paid by advertisers to produce and broadcast news-like “branded content.”

“This isn’t about confusing editorial with advertising,” CNN executive Dan Riess told the Wall Street Journal. But a corporation going beyond advertising on a channel and funding the network to produce PR segments made to look like news is exactly the kind of confusion Riess is referring to.http://america.aljazeera.com/opinions/2015/7/cnn-to-broadcast-corporate-propaganda-as-news.html

Spurminator
07-02-2015, 10:19 AM
TV News just becoming more like the Internet.

boutons_deux
07-02-2015, 10:41 AM
http://america.aljazeera.com/opinions/2015/7/cnn-to-broadcast-corporate-propaganda-as-news.html

CNN corporation trying to make money from any BigCorp that want to pay, ie, the Corporatocracy doing WTF it wants.

News, journalism, facts, investigations? fuck 'em

Clipper Nation
07-02-2015, 10:51 AM
Hasn't CNN been doing this since 1980?

boutons_deux
07-02-2015, 10:57 AM
Hasn't CNN been doing this since 1980?

All media has been for-profit corporate media for decades. "All The News That Won't Upset Advertisers"

ChumpDumper
07-02-2015, 10:58 AM
That sounds like the opposite of courageous tbh.

CosmicCowboy
07-02-2015, 10:59 AM
:lol CNN infomercials.

boutons_deux
07-02-2015, 11:10 AM
That sounds like the opposite of courageous tbh.

Corporate-Americans don't have ethics, morals, mortality, consciences, "courage", just rent-seeking, profit-seeking to satisfy the vehement demands of investors (capitalists)

CosmicCowboy
07-02-2015, 11:55 AM
In fairness, Fox Business runs a few infomercials on the weekends when the markets are closed but it is clearly labeled "paid programming".

Infinite_limit
07-02-2015, 03:37 PM
When I'm running at the Gym late night. I notice CNN has an all-black duo.

How 13% of the Population can take up both spots is FUCKING MINDBLOWING

LnGrrrR
07-03-2015, 09:27 AM
When I'm running at the Gym late night. I notice CNN has an all-black duo.

How 13% of the Population can take up both spots is FUCKING MINDBLOWING

Considering all your shoes have Velcro, I'm not too surprised you think that.

Infinite_limit
07-03-2015, 12:53 PM
Considering all your shoes have Velcro, I'm not too surprised you think that.
Unless it's packaged as CNN Africa, that's classic racism

Glad I gave up on that Cuck news network years ago. But I'm sure you enjoy your African news