The Decline of Glenn Beck
What caused it?
James Downie
March 3, 2011 | 10:59 pm
Quote:
Six months ago, Glenn Beck held his “Restoring Honor” rally on the National Mall, drawing a crowd of about 100,000. Newspapers and magazines featured the rally on front pages around the country. The next month, The New York Times Magazine devoted a cover story to him. “In record time,” the piece observed, “Beck has traveled the loop of curiosity to ratings bonanza to self-parody to sage.”
Just six months later, however, Beck seems to have traveled somewhere else entirely. His ratings and reputation are in steep decline: His show has lost more than one million viewers over the course of the past year, falling from an average of 2.9 million in January 2010 to 1.8 million in January 2011. He now ranks fifth among Fox’s six weekday talk hosts, trailing lesser-known personalities like Shepard Smith and Bret Baier. Beck’s three-hour radio show has been dropped in several major cities, including New York and Philadelphia, and has seen a ratings decline in most other markets. “It’s hard to gain a million viewers,” says Eric Boehlert, who follows Beck’s shows for the liberal media watchdog group Media Matters, “but it’s really hard to lose a million viewers.” And Beck’s fall contrasts with the fortunes of other Fox News hosts, like Bill O’Reilly and Sean Hannity, whose TV ratings stayed solid throughout 2010.
Beck’s commercial viability also seems to have suffered. His viewership among 25- to 54-year-olds, a prized advertising demographic, declined by almost one-half in 2010. An advertising boycott organized by liberal groups has caused over 300 companies—including Procter & Gamble, UPS, Coca-Cola, and Wal-Mart—to stop showing commercials during Beck’s show. The Beck brand isn’t what it used to be off the airwaves either: His most recent non-fiction book, Broke: The Plan to Restore Our Trust, Truth and Treasure, was his first book in eight years not to reach number one on The New York Times best-seller list.
I remember listening to Beck on AM radio before he went nuts. He was actually thoughtful and held both sides accountable in arguments and kept a common sense approach.
Then I stopped listening due to a job change. Talked to an old friend later on down the line and he stopped listening to Beck because he was becoming a lunatic monster on the radio. This was right before he was given his contract for FOX TV and went total nutjob.
WTF happened to this guy.
12-02-2011
DMC
Re: Glenn Beck Raped and Murdered A Girl in 1990
Pretty sure there's one or two trolls and about 50 monikers. They all sound too much alike to be individuals.
12-02-2011
mouse
Re: Glenn Beck Raped and Murdered A Girl in 1990
Rack a great Bump!
12-03-2011
Nbadan
Re: Glenn Beck Raped and Murdered A Girl in 1990
Mic check...
12-03-2011
Wild Cobra
Re: Glenn Beck Raped and Murdered A Girl in 1990
Quote:
Originally Posted by Nbadan
Mic check...
They speak up for the rights.... but... they intrude in a business to do so?