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  1. #1
    Veteran
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    "affinity marketing" bites the big gorilla where it hurts.



    ==========================

    Wal-Mart Web Site Makes Racial Connections

    DVD Shoppers Get Offensive Referrals

    By Ylan Q. Mui
    Washington Post Staff Writer
    Friday, January 6, 2006; Page D01


    Wal-Mart apologized yesterday after its retail Web site directed potential buyers of "Charlie and the Chocolate Factory" and "Planet of the Apes" DVDs to also consider purchasing DVDs with African American themes.

    The world's largest retailer said in a statement that it was "heartsick" over the racially offensive grouping and that the site was linking "seemingly
    random combinations of les."

    http://www.washingtonpost.com/wp-dyn...v=most_emailed

    "chocolate" and "apes" indicates Afro-Americans !!


  2. #2
    Injured Reserve Vashner's Avatar
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    Oh well as long as I get my 60 inch plasma TV for 100 bucks before they go out of business. I don't care....

  3. #3
    The Italian N.Y. Johnny's Avatar
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  4. #4
    Fantasy Football Guru Guru of Nothing's Avatar
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    The world's largest retailer said in a statement that it was "heartsick" over the racially offensive grouping and that the site was linking "seemingly
    random combinations of les."
    "Seemingly random?"

    So, in other words ... Wal-Mart shirks personal responsibility.

    Sadly, the irony is buried way too deep here.

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