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I'll forgive you on the Gambrinus thing if you promise not to drink any Michelob Ultra Light.
When Pierre Celis first opened his brewery, the beer was excellent. My favorites where the Grand Cru, the Pale Bock, the Dubbel and the White (in that order). But Miller bought them and moved the brewing operations and it went downhill from there. Distribution was spotty and the taste wasn't the same. From what I heard, Miller gave up brewing Celis and now Michigan Brewing (could be owned by Miller or contracted to brew it though) makes it. It a lot better but they still have the same distribution problems.
For people who don't like heavy beers, don't want a heavy buzz or don't like the taste of beer at all, Michelob Ultra Light has it's place. The very light body makes it more palatable and for people that are calorie conscious, it is one of the lowest calorie beers.
It has especially good value if you're drinking it on a very hot day or plan on drinking for an extended period of time. You normally don't want to start pounding Sierra Nevadas if you're going to be working in the yard all day or spending several hours drinking out by the river especially when the Texas heat will encourage you to pick up the drinking pace.
It's also good when you want to stop off some place after work with friends/co-worker to have a couple of quick beers but don't want a noticeable buzz then you drive home or get home to the significant other.
