The expansion of NBA League Pass Broadband on NBA.com provides fans in select countries, including Nowitzki's native Germany, with access to live video webcasts of more than 30 games each week throughout the regular season.
Other countries getting in on the League Pass webcast are Australia, Austria, Denmark, Finland, the Netherlands, New Zealand, Norway, Sweden and Switzerland.
The league is also offering fans in China 87 game webcasts on NBA.com/china and close to 60 game webcasts to fans in Brazil through Globo.com.
"As the popularity of the NBA continues to grow around the world, NBA League Pass Broadband is another great way for fans in these countries to experience the excitement of our game," said Steve muth, NBA senior vice president of operations and technology.
Nowitzki spent about an hour after practice shooting commercials for the expanded service. Though he wasn't exactly sure of all the features -- "I should do more background," he joked -- he's excited about the league's increased exposure overseas.
The Mavs open the season tonight against San Antonio at American Airlines Center.
"Back when I was watching the NBA we only had one game a week, if that," Nowitzki said. "Now [tonight's] game is going to be on live. It's always on at 3 or 4 in the morning, which stinks a little bit because nobody really stays up that late. But it's great for my family and friends to be able to see the games."
They don't have to get up in the wee hours of the morning any more. One of the features on NBA.com is an on-demand service available 24 hours after each webcast.