I'm all for the free pass to theme park for military members and their families (for family members up to 4), but, I agree with M that the underlying motivations are pretty appalling.
Then again, what's more American than keeping the little guy in his place with cheap beer and freebies (and religion too, but I don't really want to open that can of worms in this thread).
Edited for clarity.
Last edited by Guru of Nothing; 02-08-2005 at 07:20 PM.
Did I say there was a "negative impact"?
No. All I did was point out what was going on and people hated to hear it.
I have no problem if some military families get to enjoy a free trip to a park. But to act as though the company is motivated by something other than the bottom line is naive.
And if you can find someone in this thread who said something to the effect that the reason AB did it was because each shareholder would get warm fuzzies, then you win a cookie.
seawolrd is for bags anyways
ing whales
And if you can find one, two, three or more persons in this thread who argued that AB didn't do it because of the ultimate benefit to shareholders, then you might actually understand why AB did it in the first place. , this is so clear even you should be able to figure it out.
nobody argued that Sparkmiester, which is why everyone is still left wondering why you felt to make a point out of it.
Next on Sparky's agenda -
convincing Spurstalk.com that the sky really is blue!
Apparently "everyone" didn't get the memo. Perhaps you should go back and review this thread.
But, because I'm killing time....
here is the recap.
Sparks first 2 posts:
I think it's awesome that they are playing off of people's patriotism to make a few extra bucks.Sure, nevermind that nobody have contested this beforehand, Spark brought it up. Fair enough, as he said he was merely pointing out the motivations, nothing wrong with that.Sure they spend a little to provide the free admission and what not but they'll make that back and then some from all of the good redblooded Americans who will now dutifully buy a 24 pack of Bud instead of Miller...
The responses:
So what? Isn't that what advertising is all about - to get people to buy your product over the compe ion? The fact that they are supporting the military is what's important - if they increase their market share as a result - more power to them!Notice, people REALIZE what the motivations of AB are, but have no problem with them.If AB makes more money off of it, good for them....had it applied to me, unless I ended up purchasing stock or something, I really wouldn't care. It's still saving me a lot of money because me & my kids like to go to places like that and because it's so expensive can't always afford to do so.
It's a lot easier to come up with an extra $50 for drinks and whatever if you don't have to pay the $100 to get in, too.
Sparks next post:
Because of course, realization equals "acting like the company has done some sort of great service"So stop acting like the company has done some sort of great service.
I think Sparky has been sparkin' it up, and I wish he/she would share.
Review what, ?
Have a nice day!
Oh nice, a few selective quotes. Well apparently here are a few who didn't get it...
Uh, so what. And why would anyone buy more beer because of this commercial?And that's just off page 1. Go ahead and run away like the little blowhard you are.There is nothing that can repay these brave men and women for what they are sacrificing; however, if this thank you from AB allows a military family to spend some quality time together enjoying something that they would otherwise not have the money to do, then why are some of you so down on it? Most military families live on a limited income and trips to places such as Sea World are many times way beyond the family budget.
AB makes enough money that they can do this without harming their bottom line - and it gives them some great PR!
Great, but notice those posts came after you were anal torwards people who obviously got it.
I'm done, I think the thread speaks for itself at this point.
Yeah its horrible that a company wants to make money.agree with M that the underlying motivations are pretty appalling.
How absolutely disgusting.
I guess they shoudl give this away, DONT ADVERTISE IT, because, then no one would know it
so you and Sparky can rip them up for not letting servicemen and women know about it.
Actually, one last thing.
If you want to get technical, you are doing nothing more than assuming what the motivation for ABs actions are. You can make an educated guess, but it's a guess none the less. You weren't involved in the decision making process, and it wouldn't be out of the world to imagine a scenario were AB's decision was motivated in part by employees with prior military service and their feelings torward said service.
It's not likely, but it's possible.
Yeah, apparently some people couldn't believe that a firm would do such a thing. Hence this thread. Yeah, this thread speaks for itself, so long as your ego isn't who's listening.
Since you have reviewed the thread so thoroughly you should have noticed I was not the only one who argued this point.
, Tpark on my side is like the kiss of death.
They could let servicemen and women know about it without running it during the friggin' Super Bowl.
We tried to warn you.
They DIDN'T advertise the free admission program during the Super Bowl. All they did was say "thank you."
The link AHF posted about the program was from a website....who knows how many people have even been to that site. Other than that I have no idea if that was broadcasted through any other media...I haven't seen anything.
Last edited by SpursWoman; 02-08-2005 at 08:07 PM.
To the best of my knowledge, you are correct. Perhaps unrelated, AB paid an advertising premium to the NFL which locked out other beer vendors. I think they had VERY specific designs (intelligent design?) mapped out well in advance - and it's not cynical for me to say this. AB is 100% committed to their shareholders, and shareholders, by definition, are quite narrow-minded.
No, but in a week or two my Grandad (whom I love very much) will forward me an email (with a bogeyman twist no doubt) detailing AB's grand gesture.
I actually was wondering about that ... I didn't remember seeing anything from Miller or any of the others. That explains why not, I guess.AB paid an advertising premium to the NFL which locked out other beer vendors.
That's kinda crappy.
When did that ad air? I missed a lot of the first half, so I'm guessing that AB played their "Thanks" ad in the third-quarter to a lot of estrogen-charged men.
It's just business ... I guess.
you people are forgetting the main issue here
only gots go to seaworld
and only s drink bud
Man this thread is funny. I don't know where you are coming from Sparky. No one said AB was a super wonderful company trying to spread joy, love, and rainbows all over. Just that their offer seemed like a nice gesture at best. They're not handing out crack cocaine to babies or making seals smoke cigarettes for live shows. They are giving away free stuff that has no negatives for the people that will recieve them. Now you can ask NBADan to find out if they're secretly harvesting organs from visitors to keep Chaney alive, but until you drop that bomb, you have no real point to your ranting.
I missed this little gem.
What's up T-ShortBusNum9?!
The issue is that the death of 1000-plus soldiers underlie the clever A-B marketing campaign.
I'm all for making a dollar off of your stupidity, but I draw a line at profiteering off the backs of folks who willingly put their lives on the line because blowhards like you hide when given the choice to make a difference.
Last edited by Guru of Nothing; 02-08-2005 at 10:12 PM.
So I have "no real point" when I point out that their ad was primarily motivated by a desire to boost beer sales?
Yeah I guess I'm off. Who would ever believe that a company would play on the feelings of consumers to make a quick buck. Unheard of.
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