Bud Light has absolutely no taste whatsoever, so I'm guessing "drinkability" is their way of touting the fact that they removed the beer flavor so chicks and fruity guys who don't like the taste of beer can drink it and think they look cool.
And Coors Light's cold-indicator cans piss me off too. If you're that stupid, maybe you shouldn't be drinking beer in the first place.

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I was thinking, you're probably describing just about every person on earth.
I know, like they really care about you, and don't wanna come visit you in the hospital, when you're dying of cancer. Sheesh, WTF???
