Goldberg/Lesnar was fine and the only way they get out of a hole they dug themselves in. If they gave it more than 5 minutes, it would have been wayyyyyyyy worse.
It's not about selling PPVs anymore. I can't figure what's so hard to grasp their business model for some. The Goldberg match just got them a couple 100k to give them $9.99 and the Law of Residual Forgetfulness will keep a lot of those monthly $9.99s and get even more $9.99s in the coming months. Goldberg was one of the top online trends immediately and the following days afterwards. The WWE got it right, you guys are wrong, again, like with the women.