China’s Xiaomi undercuts Tesla with yet another cheaper car
BEIJING — Chinese smartphone company Xiaomi is taking aim straight at rival Tesla with a new electric SUV.
Xiaomi’s luxury YU7 SUV will start at 253,500 yuan ($35,322), CEO Lei Jun said Thursday, pointing out that the vehicle is 10,000 yuan cheaper than Tesla’s Model Y, which starts at 263,500 yuan in China.
Prior to the official price announcement, a Citi report had listed expectations that the YU7 SUV would be priced around 250,000 yuan to 320,000 yuan ($34,800 to $44,590), forecasting monthly sales of about 30,000 units. Once the pace picks up, Citi predicts annual sales of 300,000 to 360,000 units.
Xiaomi’s company’s SU7 sedan launched last year was also priced below Tesla’s Model 3.
Lei on Thursday claimed the YU7 beat Tesla’s Model Y on a range of metrics, but still came short on driver assist. The YU7 comes with driver-assist software, the most advanced version of which is powered by Nvidia’s Thor chip. Pre-sales start at 10 p.m. on Thursday, with deliveries expected within one to five weeks.
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