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NBA.com Launching Barkley Video Channel
By Vlada Gelman
NBA.com will launch the Barkley Zone, a video channel featuring TNT analyst Charles Barkley.
The channel will feature exclusive videos of Mr. Barkley during the 2009 NBA playoffs. Four other video channels—Highlights, Top Plays, NBA TV and TNT Overtime—will launch on NBA.com when the site unveils its new look on April 16.
The Barkley Zone will include video segments such as “Soundoff” and “Where They Been?,” the first of which will focus on Phoenix Suns player turned Sacramento Mayor Kevin Johnson.
“Charles is a larger-than-life personality and one of the most popular broadcasters in sports television. Our goal is to always offer the fan the most compelling video content across all our digital platforms, and Charles is the perfect fit to lead the way for our playoff site with a channel of his own,” Bryan Perez, senior VP/general manager of NBA Digital, said in a statement.
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