NBA: TNT's "get ready for hero ball" playoff ad campaign

[JohnnyMax]

Video: http://www.nba.com/news/hero-ball/

[Robz4000]

They wanna get back to isolation one-on-one ball it seems.

[hater]

I thought the ad proposes that in the playoffs there's different kind of hero ball, a team ball kinda hero ball or some .

[Infinite_limit]

Looks like James wants to steal the ball from Iriving

[Clipper Nation]

One of the dumbest campaigns ever. I know that they're trying to be cute and redifine "heroball" as sharing the ball and playing team defense, but then it stops being heroball and starts being team ball. The whole point of the term heroball is that an individual player (i.e. Kirby, Enrique) tries too hard to be the hero at the expense of his teammates. It makes no sense otherwise.

[RD2191]

enrique licking his chops

[Malik Hairston]

One of the dumbest campaigns ever. I know that they're trying to be cute and redifine "heroball" as sharing the ball and playing team defense, but then it stops being heroball and starts being team ball. The whole point of the term heroball is that an individual player (i.e. Kirby, Enrique) tries too hard to be the hero at the expense of his teammates. It makes no sense otherwise.

yep, really stupid, can't believe somebody agreed to run this ..

[Killakobe81]

Most of the campaigns have been ty since the years of "Amazing" with Kanye west and the year before that with the slow piano music and super imposed action photos. those campaigns were awesome havent enjoyed much of them since ...

http://www.youtube.com/watch?v=ycg3_Z7eflo

http://www.youtube.com/watch?v=TLkTnWF32iQ

http://www.youtube.com/watch?v=lSymxkwXjlg

[Killakobe81]

Watching those it was crazy how young and fierce Dwight, Lebron were. Also prime Pierce, KG even Joe Johnson Rashard Lewis etc. getting a chance to beast. Oh and that Ariza dunk!!! Plus, a Yao sighting!!! And that was only 5 , 6 years ago. Crazy.