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  1. #1
    Free Throw Coach Aggie Hoopsfan's Avatar
    Post Count
    31,094
    8 May 2006


    MEMORANDUM

    To: Texas A&M Students, Faculty and Staff

    Subject: 12th Man Trademark Settlement

    I’m pleased to inform you that, after months of negotiations, the
    university has reached an amicable agreement with the Seattle Seahawks
    resolving the controversy regarding the use of Texas A&M’s 12th Man
    trademark. Under the agreement, the university has granted the NFL team
    a license to use the 12th Man trademark in a seven-state area in the
    northwest that encompasses the current primary broadcast area of the
    Seahawks. As is the case of all licensees, the Seattle Seahawks will
    pay the university a licensing fee and will state publicly that Texas
    A&M owns the 12th Man trademark each time it is used.

    It is hard for non-Aggies—and the media—to understand the depth of what
    the 12th Man reference and depiction—and the underlying tradition –
    means to Texas A&M and as a result, the university was criticized for
    vigorously opposing use of the trademark by the Seahawks. As you know,
    the 12th Man is more than a trademark, greater than football and
    certainly more than changing the course of a football game. The 12th
    Man is a call to action for Aggies. It symbolizes loyalty and our
    unique Aggie Spirit. It creates friendships where none existed before,
    heals wounds that seemed to be beyond repair and creates a common
    language that Aggies speak all over the world.

    We had no choice but to challenge the Seattle Seahawks, just as we must
    protect and defend in every way possible all of our trademarks – and
    none is more crucial than that of the 12th Man because of all it means
    to Aggies. We have not only protected the 12 Man trademark, but have
    strengthened it for the future to ensure that others cannot
    successfully challenge us.

    Now, we are in a position to license our trademark as a means of
    broadening our coverage and unquestioned ownership of the mark in both
    professional and collegiate sports.

    In the fall, you will see an unprecedented focus on our 12th Man
    trademark here at Texas A&M. Our goal is to maximize the recognition
    and connection to our school.


    Gig Em’

    Steven B. Moore
    Chief Marketing Officer & Vice President for Communications
    Free money, sweet!

  2. #2
    We are the Seahawks
    The Seahawks are we
    We are also called ospreys

  3. #3
    What's next Seahawks?

    Cheerleaders w/crewcuts wearing white jumpsuits performing sign language for the crowd?

  4. #4
    fantastic news. why there was any problem in the first place i don't know. A&M had it trademarked!

  5. #5
    We are the Seahawks
    The Seahawks are we
    We are also called ospreys

  6. #6
    "It symbolizes our loyalty and our unique Aggie Spirit"


    ----------------000000000000000000))))))))))))++++++++> (pwnt)

  7. #7
    Free Throw Coach Aggie Hoopsfan's Avatar
    Post Count
    31,094
    I love all the penis envy on this thread.

    A&M's sitting back and making money off this, and y'all are looking like the bandwagon t-sip fans that give Texas a bad name.

  8. #8
    I cannot grok its fullnes leemajors's Avatar
    My Team
    Dallas Cowboys
    Post Count
    24,176
    I love all the penis envy on this thread.

    A&M's sitting back and making money off this, and y'all are looking like the bandwagon t-sip fans that give Texas a bad name.
    they sat back and cried about it until they got money. i don't see what the big deal was about the 12th man thing, it didn't bother a&m or they didn't notice for 20 years, then the seahawks finally get a decent team and all of a sudden it's copyright infringement!

  9. #9
    Keith Jackson mookie2001's Avatar
    Post Count
    13,278
    I love all the penis envy on this thread.

    A&M's sitting back and making money off this, and y'all are looking like the bandwagon t-sip fans that give Texas a bad name.
    sitdown busdriver!

  10. #10
    sitdown busdriver!
    lol

  11. #11
    ha, free money? thats awesome

  12. #12
    Jesus Loves UT IcemanCometh's Avatar
    Post Count
    4,411
    i thought it was about "tradition" ? clearly they are willing to sell their greatest tradition to the ..well lowest bidder, chump change from an nfl team

  13. #13
    not really...i mean a&m is still gonna use it

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