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I forgot about ESPN The Magazine. I cancelled my subscription almost three years ago.
It is very much aimed at the kind of fan who would prefer to ignore the result of these NBA playoffs.
The July 2 edition of ESPN: The Excuse For A Magazine has Oden or Durant on the cover, a full page story about how Lebron is money for Cavs even though he sucked in the championship round, and exactly 67 words on the Finals. I'll save you the trouble of buying it by printing them here:
"LeBron & Co. [surprise, let's start with LeBron] can only watch as Tony Parker drops a layup in Game 4 of the Finals. Parker was a common sight in the lane, splitting the Cavs D at will to earn the Finals MVP award. Later, David Stern handeed the Frenchman his trophy, saying 'Congratulations, and bonne chance!' Nice, but if anyone needed a chance it was Cleveland, which never had one in the series sweep."
The backdrop for the 'story' was the shot we've all seen of TP driving to the hoop early in game 4 as the Cavs stand there and watch him go by.
So here is the flagship publication of the corporation which pays hundreds of millions to broadcast the NBA championship, yet somehow this is the best they can do in terms of print coverage. There's not even the usual one page NBA section in the back this time, either. What a joke.
More proof - as if we needed it - that the ESPN/ABC conglomerate is totally clueless when it comes to promoting the NBA. But, hey, we did get SIX PAGES about some shmuck who got picked to be an AF2 ref-for-a-day.
I forgot about ESPN The Magazine. I cancelled my subscription almost three years ago.
It is very much aimed at the kind of fan who would prefer to ignore the result of these NBA playoffs.
I get it only b/c I pay for Insider. It generally goes in the recycle bin whenever it shows up in the mailbox for exactly that reason.
A Magnified Fish Wrap that magazine is.
maybe because no one watched the finals except spur fans and lebron lovers.
When it first came out, ESPN claimed the focus and concept of the magazine would not be on past events but rather upcoming events so as not to directly compete with Sports Illustrated.
I need ESPN The Magazine's validation like I need Terrell Owens' evaluation of my character.
4.
You mean to tell me, there isn't a single asterisk anywhere in the entire issue? Surely they mentioned the Spurs somewhere.
Nope. Not once.
They did mention Suns fans crying 3 times, tho.
Actually, it's more proof that ESPN/ABC know exactly what they're doing when marketing the NBA. The Spurs aren't big draws, financially. Lebron James is. Kobe is. They're a business. An article about the Spurs won't sell their magazines. Why are you so insistent on media respect? It doesn't effect W/L. It doesn't effect championships. If there was an article in there about SA, would you sleep better at night? I don't get why people still care. The Spurs keep right on winning with or without articles written about them.
Because they feed the "boring" angle rather than try to play up and market the Spurs. They could choose to take an angle and play up the exciting play of Ginobili and Parker and help to market this team to the rest of the country. By only talking about how the rating were low, or how boring the spurs are to watch, they feed this story adn make other people believe it to be true.
What he said.
And face it, more people care about Oden/Durant/NBA Draft than the Spurs...that will be more recent info for the edition.
Quintessential ESPN.
Deserving of the le of captaincy of the USS WorldIsFlat and is currently sailing the waters of the Bermuda PJackson Triangle.
mamones.......
ESPN the mag has always been a joke
Why would they want to talk about a dirty, old, boring team? The Spurs mine as well be in Antartica as far as the rest of the US goes. Now the Cavs, thats a team
how did you arrive at the spurs are borring?
oh the media do you always believe the media?
Why would ESPN lie to me?
Any marketing money they throw at the Spurs in the United States is wasted. The Spurs are hip-hop Kryptonite. Their best player speaks in a monotone. Their second-best player is French. Their third-best player is a walking reminder of America getting its ass kicked in international compe ion. They play in a small market full of people the red-staters want to see deported and the blue-staters dismiss as "quaint."
There is no media conspiracy against the Spurs. America just doesn't like them.
who gives a , we have another ring. espn and all the hatarz
media lies to people all the time
they do not even check 90 percent of what they report
I'm sorry Lebron James is what? He just played in a finals that got bad ratings and he is a big draw. Big draw to who exactly? Jordan could have played a JV boys team and got massive ratings. Lebron is a media start he is not loved by the public the ratings pretty much confirm that.
Nobody gives a about Prince James and his band of merry men. Nobody watched his ass in the finals.
The only reason the Finals were even televised on ABC was the King, if it had been the Pistons, it probably would have gotten moved to Telemundo. Nobody wants to watch the Spurs, deal with itNobody gives a about Prince James and his band of merry men. Nobody watched his ass in the finals.
Ready to get owned pal. Spurs/Pistons 2005 ratings were much higher than this one. They got an average of 8.2 and an 11.9 for game 7. You were saying about Telemundo genius.
What can i say, people like Ben Wallace's fro
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