Where are you getting your info. This is all over! It's all a lot of people can talk about, and now the new model Prius brakes aren't working just reported late yesterday. Not only that, but the recall was only for Toyota models. The catalyst for this recall (a 911 call from a car that was speeding out of control due to this issue which ended in a crash and the death of the 4 occupants) was in a Lexus. They haven't announced the Lexus recall, but I predict they will have to soon. It is just getting worse for them.
American car companies are taking advantage of this, did you see the sales figures and market share numbers for January? GM increased their market share a little, Ford is the #2 automaker in America again (at least for the month) by substantially increasing their market share. In addition these companies are offering incentives to customers with Toyotas to come buy their cars. (GM is offering 1k, I don't know what Ford is offering, but read in an article that they would be doing this too).
CNN had a big report on it while I was getting dressed this morning
Honda has said that they are worried because they feel people will group all of the Japanese auto makers together.
Transportation secretary said in a confrontational tone that this isn't over with.
This is being talked about.