Blu-Ray. 3d.
Blu-ray is a crappier format than HD-DVD that happened to win out because it had a cooler name. Sony's lucky for the time being that they have a semi-monopoly over the , but really, who cares. It's already dated, ty and has always been overpriced technology. The concepts of overpriced hardware and overpriced physical discs are going or have already gone by the wayside. The future is in streaming. Physical media is dying.
I'm not interested in 3d in general. I'm not wearing goggles, ever, when sitting around watching TV or playing games. And who cares if PS3 supports it, before the time that insufferable becomes mainstream, 360 will support it too.